Shopping Tips from the Apple Store

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The Apple Retail Store is the best place to test-drive and explore Apple products because it’s the one place you can find everything Apple —
Play Watch the Guided Tour
Welcome to the Apple Retail Store

As you’ll discover in this video, the people, programs, and services at the Apple Retail Store make it the very best place to learn about, shop for, and get the most out of the Mac, iPod, iPhone, and Apple TV.

Watch an introduction to the Apple Retail Store.
including some of the world’s most knowledgeable Apple people. The Concierge in the orange shirt is your guide to the Apple Retail Store, ready to answer your questions and point you in the right direction. Our Specialists help you get to know our products and answer your questions. And Geniuses provide hands-on technical support and any necessary repairs at the Genius Bar.

Personal Shopping
We know your time is valuable. That’s why we offer free Personal Shopping appointments. During your uninterrupted time with a Specialist, you can have your questions answered and get a personal guided tour — including a test-drive of Apple products. Enjoy as much time as you need with no obligation to purchase. Just book an appointment that’s convenient for you, and we’ll help you find the Mac or iPod that meets your needs. Learn more

There’s no better way to get set up, get trained, and get going on your new Mac than with a One to One membership at the Apple Retail Store. We'll transfer your files from your old computer, teach

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See how there’s no better way to get set up, get trained, and get going on your new Mac than with a One to One membership at the Apple Retail Store.

Watch the One to One Guided Tour

you the basics in face-to-face training sessions, and guide you through more advanced projects as your skills grow. One to One is available only at the time you purchase a new Mac from the Apple Retail Store or Apple Online Store. Learn more